afresh - ideas on design & marketing

afresh adverb
\ ə-ˈfresh \
Definition of afresh
: from a fresh beginning :
"Sales boomed afresh when we started thinking from the perspective of our customers' needs!"

Every morning you wake up, have your coffee (or tea), plan your day and go about the business of running a business.

What if you tried one fresh idea or new approach every day, week or month?

It’s a great time to start thinking about what you can do just a little differently for your business. It doesn't matter whether you have just launched your business or you have been in business for many years. Take a small bold step, and then a larger, bolder step. See what happens when you try out something new.

Macdonald Design aims to stimulate your creative juices with our e-zine - Afresh | Ideas on Design and Marketing. You'll read about how businesses have implemented innovative marketing techniques to increase their visibility and profitability. And, we'll supply plenty of fresh ideas while you're sipping your java at sunrise, just in case you run out of them.

We hope you enjoy our publication and invite your comments.


Embracing Flexibility and Functionality: The Case for Switching to WordPress

Posted by Dustin Macdonald on March 11, 2024 in afresh | development
As the digital landscape continually evolves, the need for flexible, robust, and user-friendly website platforms has never been more critical. For many businesses and organizations, the journey begins with a fundamental question: Should we stick with a proprietary page builder, or make the switch to a platform like WordPress?

Hiring a Local Design & Marketing Firm is Better for a Local Business

Posted by Dustin Macdonald on May 9, 2023 in afresh | design | marketing
In today's competitive business landscape, creating a strong brand image is essential for small businesses. However, designing and marketing your brand can be a challenging task, especially if you lack experience and expertise in the field. While you may be tempted to handle the task yourself or hire an offshore firm to save a few bucks, working with a local design and marketing firm provides significant advantages.